You cannot become what you cannot see.
Measure the goals you can't put a number on.
Forbetra tracks the effort you're making and the performance you're showing, as seen by you and by the people around you. The gap between those views, and how it moves over twelve weeks, is progress you can see, act on, and prove.
Reviewers never need an account. One link, two ratings, about sixty seconds a week. What reviewers see. Coaching clients? Forbetra for coaches
Performance, as rated weekly
- You
- Your reviewers
3to0
Gap between your view and theirs, week 1 to week 12.
A worked example
"Be more decisive in meetings."
No dashboard tracks that. So Alex names it as the goal, rates effort and performance every Monday, and invites three people who sit in those meetings.
Week 1: Alex rates performance an 8. The three reviewers average a 5. That three-point gap is not a verdict. It is the first clear view Alex has ever had of the thing.
Week 10: Alex says 7. The room says 8. The gap has flipped, and there is a chart that says so.
How it works
One goal, a weekly rhythm, and the people who see you.
01
Name one goal
Something that matters and has no obvious number: executive presence, composure on the ball, decisiveness under pressure.
02
Check in weekly
Two ratings, effort and performance, plus a sentence about the week. Under a minute. The first one is your baseline.
03
Invite reviewers
A few people who see you in action. They get a link, no account, about sixty seconds a week.
04
Watch the gap
How you rate yourself versus how they rate you, week over week. The gap is the insight, and closing it is the progress.
05
Read the pattern
Each week, AI reads your ratings, your reviewers’ ratings and the notes, and writes a short plain-language summary: what moved, where the gap sits, one thing to try. It never rates you. You and your coach see it; reviewers do not.
06
Bring your coach
If you work with a coach or a program lead, they see the same picture and arrive at every session already prepared.
The gap is a gift, not a grade
Most people start with a gap of a point or more.
That is the point, not a failing. You set the goal, you choose the reviewers, and you rate yourself first. Their view arrives as a second opinion you asked for, and the scores are visible to both sides so the conversation can happen in the open.
Effort sits next to performance on purpose. Effort is yours to control, and it keeps the picture from ever feeling like pure judgment.
You go first.
You rate yourself before anyone else weighs in. Your view sets the baseline.
Open by design.
You see your reviewers’ ratings, by name. They see how their view compared with yours. No anonymous scores, no secret file.
Yours.
You chose the goal and the reviewers. Your coach or program lead, if you have one, sees the same picture. Nobody else does unless you share it.
What it is not
Not a 360.
A 360 is one snapshot a year, forty questions, anonymous, and about everything. Forbetra is one goal, two questions, every week, with names attached, for twelve weeks.
Not a survey.
An engagement survey tells you how the organization feels. Forbetra tells one person how they are seen on the one thing they are trying to change.
Not a hunch.
Coaching notes say "improving". Forbetra puts a baseline and a trend under that word.
Who it's for
Prove your coaching works.
Baseline every client, track the change, show the return. For coaches and L&D.
Learn more
Run it across a cohort.
A leadership program, a squad or a unit on one twelve-week rhythm, with a pilot path and per-participant pricing.
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Know how you are really seen.
Before the review, before the promotion decision, before it is decided for you.
Learn more
Your effort, as your coach sees it.
Athletes and coaches rate the same two things each week, and the gap between them is where the conversation starts. Includes a two-minute video.
Learn more
Measure what the mission depends on.
Situational awareness, cohesion, judgment. Rated by the people beside you.
Learn more
See the gap. Close it. Prove it.
Twelve weeks, one goal, a few people who see you in action. By the end you have evidence, not a hunch.
Individuals can start free today. Coaches and organizations are priced per participant per journey; reviewers are always free.

